Like all the good things in life, a good SEO (Search Engine Optimization) standing may be very hard to attain but it is all worth it once the revenue flows into your pocket like a stream of water. You may even outsource your SEO needs, but regardless, after you have successfully put yourself on the Google search map there is no stopping you!
If you have now rightfully implemented SEO in your own website, do not stop doing that! You’re going in the right direction now, never lose track of it. Here are some SEO habits that you need to keep in mind always:
1) Use Bold Text Effectively – Google loves seeing bold text. It tells them that the writer is emphasizing this part of his article and therefore is probably an important keyword or key phrase. They key to using the bold text format, however, is to use it at a minimum, and never using it on every single keyword instance. Never hesitate it to use on other text that may not be your target keyword but will be informative to the reader.
2) Photos – What you need to know about pictures on the Internet is that Google doesn’t know exactly how to analyze them for search engine ranks. They don’t mean anything to Google. However, the metadata that you can include with your photos is very important. As much as possible put in a little metatag description that will vivid explain what the photo is about. Not only that the file name of the photo itself should not contain any non-sense and should be optimized for your keywords too.
3) Backlinks – Now here’s one story about back links: you are not meant to circumvent backlinking and make it your own backlinks, it is supposed to grow in a natural manner. However, if you are really interested in making back links, do a very, very sophisticated and unpredicted deep linking process. Link randomly to different pages of your website because linking back to your home page alone doesn’t make sense and is really shallow. Lnk back to your site at random times and never at same times as Google can easily detect uniformity and robot intrusion.
4) Anchor Texts – Anchor texts are amazing, but people are overdoing it on their posts and their pages. Like what Google would prefer, keep your anchor text natural. Don’t strictly use a single anchor text, this will look unnatural to Google and will definitely cause more damage to your rankings than benefit you. Use a lot of words for anchor texts.
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