If you are learning about search engine optimization to improve your site’s ranking, you’re on the right track. If you aren’t very experienced with SEO, it’s easy to make some of the mistakes we’ll be discussing here. In order to make the most out of every article you write you will need an article spinning software and the best one is called The Best Spinner Review.
An easy SEO mistake you can easily avoid is putting flash on your site. So what purpose does flash really serve? It makes your site seem as if it is cool and exciting, doesn’t it? If you were to really analyze what is happening, you will see that flash can hurt your site more than it helps it. In the first instance it takes a lot of time for flash to load on the site, and your visitors are not going to like waiting for it. Secondly, search engines can not read flash, which means that it serves you no purpose and the page will not rank for you. And still, many webmasters try to beautify their website by adding flash on their homepage, which basically blocks all the possibilities of the site getting ranked in the search engines. Use plain HTML pages with high quality content if you really want to use flash that badly. This doesn’t take much effort, and in actuality it’s going to bring down your burden. Besides flash, search engines can’t read frames as well. So all of the content and navigation that you put into frames are basically ignored by search engines.
Your main focus should be on giving both your readers and the search engines lots of good content, which is the best way to help your ranking. Having images in the right places is great, as long as they aren’t the dominant element on your site. Don’t overload your site with unnecessary images that will slow down your site and not help the search engines much when it comes to ranking. Using your primary keywords in the ALT tags of any images you feel are worth using is one way to improve their SEO value. While the search engines can’t read the images themselves they can read these tags. The best place to use your keywords, however, is always in your original content. Remember, when it comes to ranking your site, nothing is more important than having good content.
The title and description of your pages is very important for SEO purposes, and ignoring this is another mistake that is often made. The title and a one or two sentence description is what anyone will see if they find your site in the search engine listings.
This is the first impression that your visitor will get even before hitting your website. Try to summarize the purpose and advantages of your site in the title and description to attract visitors. There is no reason why you should take it light because ultimately, you’ll have to convince people even before they visit your site. Besides that, search engines have really evolved in the past few years and have become really smart when it comes down to ranking sites. They no longer take the meta tags as important but depend more on the title and the content of the page. Check out Daniel Tan’s newest SEO course called SEO Business Box.
If you want your site to rank well, make sure it runs fast and efficiently, as the search engines look for this. In addition, when your site is slow, many of your visitors will lose patience and click away. If you are using more code than you need, this may be slowing down the time it takes for your site to load, and neither the search engines or your visitors will like this.
So these are a few of the pitfalls to look out for when it comes to search engine optimization. Make sure you aren’t making them if you want your site to be optimized for the search engines.
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