Perhaps lies is a bit harsh as a lot of the people spreading misinformation about SEO are a bit clueless and may not even know that what they are saying is false. Whatever their motive there is no doubt that this information can be very misleading.
Following this advice could mean that your website is damaged and you could also waste a lot of money. Here are the biggest SEO lies that people will try to tell you.
– You have to hire SEO experts in order to have good results. You could be called an SEO expert if you can get others to part with their cash in return for you doing things which are fairly straightforward. If you do not have the time to look after your SEO yourself then you may want to hire an SEO service but you do not have to do this. SEO services are not something that some of the most popular websites have ever paid for.
– If you want your website to be successful then all you have to do is to make sure that you concentrate on quality content. Although we would all love this to be true, it isn’t because it is just not possible for the search engines to judge the quality of content.
You need to grab the attention of people if you want them to visit your site. Performing well in the search engine results is an important part of this and SEO is going to help with this.
– Your site will benefit from every incoming link. If you think like this then you could find that your website falls down in the rankings or that it gets banned from them altogether. Your website’s reputation could be harmed for good if you use some of these link farms. Black hat techniques such as these could mean that your website will get banned.
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