Producers are always looking for affordable ways of incorporating quality into their film projects and royalty free footage is the perfect way to do that. From movies, commercials, websites, and any other video project, stock video footage is a great way to get professional clips for not a lot of money. Producers and editors alike use stock video clips to make an awkward scene transition much smoother. The great thing is, you can’t tell the stock footage from the original footage.
But where do you see these clips? You may be surprised.
Here are a few examples and uses for stock video clips:
1. HD video clips are used all the time to demonstrate the capabilities of consumer electronics including phones and HDTVs in stores and commercials
2. If your story line needs a TV on in the background, royalty free clips are a great way of finding a story that works with the production
3. Producers use royalty free video and news clips to establish a location or time period within a production
4. Add excitement or a certain emotion by incorporating stock video clips into your production or presentation
5. Royalty free clips are often used in documentaries when there is a gap in the scenery or a specific shot is needed that could not be gotten
The next time you are watching a movie, pay attention to the credits. Can you spot the royalty free clips or stock footage library being mentioned? It might surprise you to find your favorite explosion or nature scene was not original to the movie. The best news? It is easy to do and there is no reason for you not to utilize these clips to make your own production stand out from the rest.
Before starting your next film project, take a look at the cost with and without stock footage. You may find that instead of spending the bulk of your budget on re-shooting a scene because of the weather, you are able to use these video clips and save your money to tell your story the way you want.
Bret Hodge enjoys video production. However, the end product is not always what he envisioned. Royalty free footage smooths out the rough edge. Using raw footage to complete projects saves time and money.
