Swansea Business Marketing, a local business marketing company, is typical of the latest type of business to be set up as a result of the shift towards providing local businesses with online marketing. Many of the top entrepreneurs online have preached for many years about having a real business and this is now the growing trend.
The internet has grown up with affiliate marketers and product creators making money through the sale of these goods or electronic products online. However, with the new rules of disclose this type of marketing has become more difficult.
Another factor affecting everyone has been Google’s crackdown on pay per click advertising which resulted in numerous bans, account closures and very difficult times for many of the top earners who ran massive multiple campaigns.
Many chose to look at the other search engines and what they had to offer but many have realized that there is money to be made offline in the ‘real world’ dealing with real businesses.
People who have developed skills online have begun to realize that using these same skills to work with small local businesses to market their service or product online is highly profitable.
So, why is this working relationship so successful?
What holds many small local businesses back is they have less cash-flow compared to larger competitors. The owner is busy dealing with local officials, a minefield in itself, customers or clients, complaints, wages, accountants, tax and many other daily items.
This leaves them short of cash and time to fully market their business profitably. Then a company such as Swansea Business Marketing knocks on the door and is offering to market the business at an affordable price with minimal time constraint on the business proprietor.
A service that can be set up for a realistic fee and the business is found on page one of Google when local people are looking for a local product or service.
Imagine being able to see that small business use the extra profits being made from the new clients or customers who have found them on Google’s, Yahoo’s or Bing’s local listing and invest some of that profit in a website.
Supported by good search engine optimization that local business could then occupy two spaces on the first page of Google and generate even more business.
As the online marketing succeeds this marketing service grows with the small business. By continuing to re-invest some of the extra profits any Swansea small business can start to dominate a page with Swansea local listings, a website, pay per click advertising, video marketing, articles, Squidoo and more.
Each of these services need to be made for and maintained. The small local business profits immensely by having a marketing department it could not possibly afford on its own. Then this business can see its revenue and turnover increase as its marketing budget grows over time.
With this model the small local business with tight budgets can start marketing online with a budget that is affordable. More importantly the results from this investment can be measured very accurately through tracking software and every penny spent, spent wisely.
Unlike other marketing investments such as Yellow Pages, local newspapers, magazines, radio and television, the investment and results can be measured accurately and the resulting increased profits re-invested wisely with online campaigns that have been proven to work.
By helping the local business to grow the company providing the marketing services grows with its clients and it’s a win-win situation for both.
That is why many affiliate marketers are realizing there are golden opportunities offline.
