What makes a website fail or become successful? We’ve always wondered about this. Writers will claim that content should be king for a website’s success, but talk to companies like Lansing Web Design and they’ll tell you it’s website design that determines if a website will succeed or not. In fact, Lansing Web Designer readily shared what elements every website must have to make it top the top. Without further ado, here are tips that they disclosed to us:
1. A good name- Lansing Web Design certainly believes in getting the basics down. Designing a great website always has to begin with a name that covers it all. The website name that you choose must be catchy, memorable, and basically states what company sells or promotes. The Lansing Web Designer we talked to said that without a good website name, customers will never be able to find you, no matter how fabulous your website is!
2. Great visual design- Before a visitor even starts reading the headline or the first word to your website, he already, consciously or unconsciously sees the design. This is why Lansing Web Design stresses that great visual design should be one of the main goals during website creation. While it would be convenient to have extra features, all that’s really needed is a clean and simple platform for a website to work well. It isn’t nice or recommended to make your website overcrowded. Instead, make it’s simplicity be the star to set it apart from others.
3. Good user Interface- Besides looking good, your website must be relatively easy to use! This is the key to have a functional website. When designing your website, Lansing Web Design says that it is important to keep your average user or customer in mind. You should ask yourself if your users will be tech illiterate, computer savvy, and make the necessary adjustments from there.
4. Keep primary navigation above the fold- Many web designers do not even think about this aspect of the website, but not Lansing Web Design. Keeping the primary means of navigation above the fold will spell a difference in the way people navigate your site. Visitors will have an easier time, not having to scroll down to find other pages to your site. It just makes the visitor’s experience in your site more pleasant
5. Great content- Those writer’s actually had a point! Content is of the utmost importance for any website to do good. Good design can only take you up to a certain point, but bottom line, what you’re saying will be the one that will really stick to your readers minds, and keep them coming back for more! Website owners have to make sure their content is easy to understand, direct, interesting and will draw the reader in!
Lansing Web Design
