Search engine optimization can be an interesting game to play, but if you break the rules and make mistakes, you can end up losing more than your site’s ranking. Let’s take a look at some of the mistakes that you should do everything in your power to avoid. Keyword research is an essential part of any SEO campaign and this is why you Market Samurai should be one of your tools to use.
From an SEO point of view, it doesn’t do you any good to fill your pages with eye-catching images if there’s little written content present. While images can certainly make your site look impressive, they have little value when it comes to search engine optimization.
Quality content is what helps to optimize your site, so this is good for both your visitors and the search engines. There’s nothing wrong with using images, just don’t overdo it. Don’t overload your site with unnecessary images that will slow down your site and not help the search engines much when it comes to ranking. The way to make your images help your SEO efforts is to While the search engines can’t read the images themselves they can read these tags. The best place to use your keywords, however, is always in your original content. When the search engines go through a site, it’s written content that impresses them most, so you should act accordingly. If you are looking for a blog network to join than you should really consider Article Marketing Automation.
Plagiarizing content is one of the worst SEO mistakes an internet marketer can make. Using content without permission can not only lower your rankings, it can harm your whole reputation and could even result in legal action. You are always better off keeping your content unique, as this is what the search engines prefer. Remember, they want to please their users, who don’t want to see the same content over and over again. You also have to be aware that the search engines use a duplicate content filter, which removes content that is identical to something already listed. What this is searching for, however, is duplicate content on a single site. There is nothing wrong with using articles that permit you to republish them, as long as the proper credit is given. So the more straightforward you are here in your approach, the better.
Don’t make the mistake of creating backlinks to your site too fast. You may think this will help you, but in the long run it will cause you problems. Your aim here is to create backlinks to your website in a natural way, not by doing it at a super human speed. Violating this rule is the reason many sites get de-indexed or lose their ranking. When you build links fast, you send out a red signal to the search engines and basically tell them that you’re spamming. This is the last thing you want when you are attempting to improve the ranking and credibility of your site. In summary, the SEO errors mentioned are just the tip of the iceberg, as you move forward you will find many more.
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